Grace, Forgiveness, and Context: Bob Kitchen's Take on the Good Good & Callaway Controversy

Season 2, Episode 15 – In this episode of The Hill Unscripted, Bob Kitchen, one of the owners of Maple Hill Golf, shares his honest, from-the-heart perspective on the Good Good and Callaway Golf controversy — the ad that shook the golf world in August 2026.

Bob isn't here to condone violence of any kind. But he is here to ask a bigger question: does one mistake — one poorly landed movie parody — get to define an entire company forever? Drawing on personal stories, faith, and 47 years of life experience, Bob makes the case for grace, forgiveness, and looking at the whole picture instead of just one rotten slice of the pie.

This episode covers the full timeline of what happened, the fallout with retailers and partners, the apologies that followed, and why Bob believes we as a country need to take a collective breath.

Note from Bob: This podcast needs to be listened to in its entirety. Any part of it taken out of context could sound really, really bad — and that's not what this is about. Listen to the whole thing before reacting.

Join the Conversation
Not everyone is going to agree with Bob on this one — and he knows it. If you have something to say (positive or negative), he'd genuinely love to hear from you. Email us with "Attention: Bob Kitchen" and he'll be happy to chat about grace, forgiveness, or anything else on your mind.

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Bob's Closing Message
"Be nice to one another, whether they deserve it or not. Just be kind. Everyone's going through something."